Copyright and IP policy

1. Reporting a copyright infringement (notice)

If you are a copyright owner, or authorized to act on behalf of one, and you believe material on Crescence infringes your copyright, send a written notice to our Designated Agent (see section 5). Under 17 U.S.C. 512(c)(3), a valid notice must include all of the following:

• A physical or electronic signature of the copyright owner or a person authorized to act on their behalf.
• Identification of the copyrighted work you claim has been infringed (or a representative list if multiple works are covered by a single notice).
• Identification of the material you claim is infringing, with enough detail to let us locate it. A direct URL to the brand storefront, product listing, or message is the most reliable identifier.
• Your name, mailing address, telephone number, and email address so we can contact you.
• A statement that you have a good-faith belief that the disputed use is not authorized by the copyright owner, its agent, or the law.
• A statement, made under penalty of perjury, that the information in your notice is accurate and that you are the copyright owner or authorized to act on the owner's behalf.

Please send the complete notice in one message. Incomplete notices delay our response. Knowingly making a material misrepresentation that material is infringing may expose you to liability for damages under 17 U.S.C. 512(f).

To file a notice, email the Designated Agent (see section 5) at hellocrescence@gmail.com with the subject “DMCA notice.”

2. What we do when we receive a valid notice

On receipt of a notice that meets the requirements above, Crescence will act expeditiously to remove or disable access to the identified material. We will take reasonable steps to notify the affected user that the material has been removed or disabled, and we will forward a copy of your notice to them so they can decide whether to file a counter-notice.

We log every notice, the date of removal, and the affected account so we can apply the repeat-infringer policy in section 4 consistently.

3. Filing a counter-notice

If your material was removed and you believe the removal was a mistake or a misidentification, you may send a counter-notice to our Designated Agent. Under 17 U.S.C. 512(g)(3), a valid counter-notice must include:

• Your physical or electronic signature.
• Identification of the material that was removed and the location where it appeared before removal.
• A statement, made under penalty of perjury, that you have a good-faith belief the material was removed as a result of mistake or misidentification.
• Your name, mailing address, and telephone number, and a statement that you consent to the jurisdiction of the federal district court for the judicial district in which your address is located (or, if your address is outside the United States, the Northern District of California), and that you will accept service of process from the party who filed the original notice or that party's agent.

When we receive a valid counter-notice, we forward it to the party who filed the original notice. Unless that party notifies us within 10 to 14 business days that they have filed a court action seeking to restrain the activity, we may restore the removed material.

4. Repeat-infringer policy

Crescence terminates, in appropriate circumstances, the accounts of users who are repeat infringers. We track copyright notices per account. An account that accrues repeated, valid infringement notices is subject to suspension and then permanent termination, consistent with 17 U.S.C. 512(i). We may also terminate an account immediately for a single severe or willful infringement. Termination decisions are reviewed by a human before they take effect.

5. Designated Agent

Send copyright notices and counter-notices to our Designated Agent:

6. Trademark and other intellectual property

This section covers rights other than copyright: trademarks, trade dress, patents, publicity, and similar non-copyright IP.

Who owns what

Brand operators retain all right, title, and interest in their product listings, photography, copy, logos, and brand marks. Crescence does not claim ownership of brand content.

The Crescence platform itself, including the software, the design system, the Maia AI assistant, and the trademarks “Crescence” and “Maia,” is owned by Crescence Inc. and protected by copyright, trademark, and other intellectual-property law. You may not copy, reverse engineer, or create derivative works of the platform except as the law expressly permits.

License you grant by posting content

When a brand posts content on Crescence, the brand grants Crescence a non-exclusive, royalty-free, worldwide license to display, reproduce, and distribute that content through the Service. The full scope and duration of that license, including the post-termination tail used to fulfill outstanding orders, is set out in section 6 of the Terms of Service. This section does not expand that license.

Reporting trademark or other IP infringement

If you believe content on Crescence infringes your trademark, trade dress, patent, publicity, or other intellectual-property right that is not a copyright, email hellocrescence@gmail.com with the subject “IP report.” To let us act quickly, include all of the following:

• The right you are asserting, with its registration number and jurisdiction where one exists (for example, a USPTO trademark registration number).
• The specific content you say infringes, identified by a direct URL to the storefront, listing, or message.
• An explanation of how the content infringes your right, including any likelihood-of-confusion basis for a trademark claim.
• Your name, the rights holder you represent, your relationship to that holder, and your contact details.
• A good-faith statement that the use is not authorized by you, your agent, or the law, and that the information you provide is accurate.

How we respond

We review every complete report. Where a report is well-founded, we may remove or disable the disputed content, notify the affected brand, and, for repeated or willful violations, suspend or terminate the account. We forward the substance of your report to the affected brand so they can respond, and we keep you informed of the outcome. We do not adjudicate ownership disputes between two parties; where a dispute is genuinely contested, we may keep content disabled until the parties resolve it or a court rules.

Counter-claims and good faith

Submitting a knowingly false infringement report wastes the affected brand's time and may expose you to liability. If your content is removed and you believe the report was mistaken, reply to the notice we send you with your basis for the use, and we will weigh it before any further action. Brands keep the contractual protections in the Terms of Service throughout this process.